THE BOOKS YOU SHOULD READ
Brought to You by HAPPY BRAINS
I'd like to share with you the books that are the fundamentals for a good Ethical Persuasion. Many will give you scientific insights on how the brain works and runs decisions. Don't get scared by some of the concepts as most will relate to usable techniques.
Just click on the books' images or links to access the Amazon store and get your own copy.
This section lists the books that are directly related to the art of the Persuasion Science.
Definitely a must read when it comes to understand the fundamental principles of persuasion. This is the book where the 6 rules of influence were listed.
Sometimes it's good to come back to basics and remember how the techniques work.
This one of the three books from Russell you have to read! You will often hear me talk about the tribe, guess what? This is where you see how to use a tribe.
Copyright 2020 Happy Brains - Dr. Thomas Trautmann