Surprisingly your LInkedin should not be used just as an e-resume. You can use simple Ethical Persuasion techniques to make it more efficient and resonate more with people.
For example you should use your headline to connect with your optimal clients. Which mens that it shouldn’t be about you but about them. You have one sentence to drive them to understand that you are the one that will help them remove that subconscious frustration making the decision maker in their brain happy to make a decision.
Now your brain feels pain because you will have to remove that super sexy sentence you wrote to talk about your top great and exciting title. Sorry.
You can also … no, sorry, you have to change your about section. This is a great place to write a story that they want to read. Which means a story telling them about their subconscious pain and how the life is going to be once you’ve helped them. don’t hesitate to talk, right after, about who you are and why you’d like to help them. That way you’ll resonate tithe them.
Those are just a first few steps. If you are interested let me know and I will write a longer article on that topic.
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