You can Get More as long as You hit the decision maker in anyone's brain! 



Follow the 7 steps of the Ethical Persuader System and start enjoying 

Book your seat to the FREE webinar!

Learn how to influence others and become theEthical Persuader during this 1 hour FREE webinar!

You can Master the

Ethical Persuasion Formula!

If you don't talk to the decision maker in the brain with its own language you have already lost the fight!

What if you could easily get what you want without wasting your time?

You can have access NOW to the latest brain science and knowledge about decision making, influence and ethical persuasion without having to become a neuroscientist. This will get you far ahead of your competiton at work but also in your private life!

Stop fighting naysayers. 

Stop endless negotiations.

Stop not being listened to!

You can drive the decisions you want from them while they make the decisions they need to!

The Ethical Persuader System is all yours during the 2,5 days seminars that are regularly organised worldwide.

Make sure you don't miss the next one close to you!

You can be the next
Ethical Persuader ...

Your Influence Skills Highlights

Know the Brain

You don't need to be a Neuro Scientist to drive the decisions you want. Persuasion Strategies and Techniques are designed for an easy daily use.

Talk to the Brain

Once you know the Brain's biases and triggers you can start talking its language and become its best friend! You'll drive trust!

Win the Brain

Helping other people's brains to reach decisions is the key to persuasion. Your brain will enjoy it too!

Smile Again

Because you'll learn so much about yourself and help other people through persuasion, you'll truly smile!

Your Influence and Ethical Persuasion Skills 

Based on the latest neuro scientific research your Ethical Persuasion will provide you with the tools you need daily in your professional and private lives. This isn't about manipulation but about the true understanding of how influencing others by using ethical persuasion works. The Ethical Persuader System is following a simple structure to help YOU perform better and enjoy more smiles.


The Brain at work. 90% of the latest knowledge on the brain is not older than 10 years. But the brain is a very old device and nowadays behaviours and decision processes are driven by its evolution - that stoped ... 100.000 years ago! Learn how the brain really works and how you can use that knowledge for great influence and ethical persuasion.


Your Target, Your Why. Want to influence? But do you really know who you have to influence? Learn how to dive as deep as the subconscious and to define with the highest precision your audience. You'll then learn to get attractive to the brain by telling the story of your Why. Don't do that and you'll be just one more out there who the brain doesn't care about!


Your Influence Tools. What is a great strategy without the right techniques? A waste of time! This is why the Ethical Persuder Systems provides you with the real effective tools you really need daily! From presentation skills at work to private couple relationships, through marketing and sales.

Happy Customers, just like You



I strongly advise you to use Thomas' coaching to help you grow your business! His explanations are clear, precise and often made tangible through examples helping us to better understand towards which strategy we should go. His knowledge of NeuroMarketing - the Science of Persuasion - is also very helpful when looking to attract more clients and grow your revenue on the Internet. Thomas adapts to your business and your needs, offering you a personalised coaching. I am using his teaching daily and can see the positive results! I strongly advise you to get in touch with him!

Maéva. M.

Event Manager


I recently had the pleasure of working with Thomas. He was the keynote speaker at a large scale event that I was producing. I found Thomas to be professional throughout. His knowledge on the topics which he was speaking about was vast and his passion for the subject matter was infectious. The feedback from the audience was extremely positive and I would certainly recommend Thomas in this capacity.

Andy. V.

Data Planner


Forget everything you know or think you know about your listening skills, attention to another or relationship (professional and personal). The meeting with Thomas and his Persuasion expertise, following one of his publications (and a very good intuition), marked my approach to listen, and literally embrace the issues of other speakers. It is not at all a matter of "take control" or manipulate others.

Maud. F.



I was lucky to attend Attention-London conference by emarketer to meet one of the best featured speakers Dr Thomas Trautmann.
Through his awesome presentation, and his charismatic presence on stage, Thomas perfectly connected with the audience, captured their attention and convinced them to apply this scientifically proven approach in sales and marketing.

Carole. H.

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Why 55% of married male entrepreneurs get kicked out by their wife!

Being a married entrepreneur requires a lot of energy! Which is regularly depleted by long arguments with your wife requesting you to get a "real" job! This happens because you are not avoiding the two pitfalls each and every married entrepreneur has to face!

Learn which these are and how to avoid them in this book presenting a simple 5 step system.

Frequently Asked Questions

Is Ethical Persuasion manipulation?

Does this work in my private life?

Why use Influence and Ethical Persuasion at all?

Does Ethical Persuasion work in any culture, country?

Will people notice that I try to influence then with Ethical Persuasion?

Is this expensive?

Who is the Ethical Persuader?

Thomas Trautmann  //  Zombie

Your smile is my fuel!

Providing you unique content and services to help you grow your success and access the happiness you deserve is my objective.

From NeuroMarketing - the Science of Influence - Certified Instructor to Neuro Couple Founder and author I love to help people to have more fun.

Ethical Persuasion starts in the brain. Once you know how it works you will drastically increase your Professional Influence, your Personal Influence, your Perfect Influence and get more recurring clients!

Thomas Trautmann

Copyright 2018-2020, Happy Brains - Dr. Thomas Trautmann

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